There are two groups of home buyers: future owners-occupiers and real estate investors searching for next venture. They both assess the property and look at it with very specific list of things. And evaluate the potential of a house. So what do they really want? Read on, then take a walk around your house and look at deal breakers with buyer’s hat on, before and after you did some renovations to increase it’s value. Eliminate negative impression and take their expectations one step further!
In the hot property market full of hungry sharks (they have those in Australia, right?) they only had 20k to start and one good lead. Today they are one of the most recognizable service provides, staging high-end houses for celebrities in Melbourne. They most recently started to teach their own workshop for stylists and just last week announced collaboration with Dulux paints as their ambassadors for white paints: Natural White and Lexicon. They lead the way in this tough industry with 16 people team. I was lucky to catch one of two, Amy Chamberlain, in their busy schedule to share some insights on how to show guts and build profitable staging company from scratch. Their story is as amazing as their personalities!